Birdies and Lattes Tees Off as Premier Sponsor of Asian NYFW SS03
Asian New York Fashion Week (Asian NYFW) is proud to announce Birdies and Lattes, a trendsetting Korean indoor golf café, as its Premier Sponsor for the SS03 2025 runway shows. This exciting partnership brings together two icons of modern Asian culture—contemporary fashion and lifestyle innovation—in one unforgettable celebration of creativity, identity, and community.
A Stylish Collaboration Between Culture and Community
Asian NYFW has grown into one of the most dynamic fashion weeks in the world, showcasing designers of Asian heritage and bringing cultural nuance to the global fashion narrative. This year, the event takes a bold step forward by partnering with Birdies and Lattes, an experiential lifestyle space that seamlessly blends Korean café culture with modern indoor golf technology. This partnership isn’t just about logos—it’s about lifestyle, experience, and the shared values of Asian creativity, excellence, and authenticity.
Birdies and Lattes: Not Just a Café, a Cultural Hub
Founded by second-generation Korean Americans, Birdies and Lattes has made waves in New York and beyond for redefining what it means to “hang out.” The venue combines cutting-edge golf simulators with Korean-inspired café menus, offering a luxury-yet-casual experience for urban tastemakers. With interiors inspired by Seoul’s minimal-chic design language and a focus on inclusivity, Birdies and Lattes is more than just a place to play golf—it's where fashion, tech, food, and culture converge.
Asian NYFW 2025: Elevating Representation Through Fashion
Asian NYFW continues to be a vital platform for emerging and established Asian designers. Set in the heart of Times Square, the runway shows will feature over 15 designers focused on representation, sustainability, and storytelling. By naming Birdies and Lattes as its Premier Sponsor, Asian NYFW is doubling down on its mission to partner with brands that understand the cultural moment and contribute meaningfully to the Asian-American community.
Bridging Generations Through Modern Korean Culture
What makes this partnership especially resonant is Birdies and Lattes’ commitment to celebrating Korean identity in modern, nuanced ways. While K-beauty and K-pop continue to dominate headlines, Birdies and Lattes showcases another layer of Korean innovation—rooted in lifestyle design, social connection, and elevated leisure. “Partnering with Asian NYFW allows us to share our version of Korean-American identity through design, food, and experiences. It’s an honor to be recognized as a Premier Sponsor for such a powerful movement,” a representative of Birdies and Lattes.
More Than a Sponsor: A Cultural Contributor
For Asian NYFW, this partnership isn't just about financial backing—it’s about finding partners who embody cultural purpose and creative vision. Birdies and Lattes has proven itself to be a brand with heart, impact, and a keen sense of style. “Birdies and Lattes represents everything we value at Asian NYFW: innovation, cultural authenticity, and an ability to build real community,” said a representative of Asian NYFW. “This isn’t a sponsorship—it’s a creative alliance promoting culture and Asian excellence.”
A Movement Beyond Fashion
The 2025 edition of Asian NYFW is expected to draw over 1,000 in-person attendees and even more virtual viewers worldwide. This year attendees will get to witness:
Transnational identity in fashion
The rise of Asian fashion and its global impact
Bridging generations through design
Sustainability in the Asian fashion market
A New Gold Standard in Fashion Sponsorship
As NYFW evolves beyond traditional runway spectacles, the fashion world is increasingly looking to experience-first partners who can tell stories that resonate. Birdies and Lattes brings that fresh energy—not just as a Korean indoor golf café, but as a cultural innovator and lifestyle brand. This collaboration is more than a first-of-its-kind—it’s a case study in what the future of fashion sponsorship looks like.
Where Culture, Creativity, and Community Collide
Birdies and Lattes being named the Premier Sponsor of Asian NYFW SS03 is a milestone not only for the brand but also for what it represents—the rise of multifaceted Asian-American identity in the lifestyle and fashion worlds. With its Korean roots, contemporary design ethos, and deeply community-driven mission, Birdies and Lattes brings a fresh, authentic energy to the fashion week stage. As the lines between culture, leisure, and fashion continue to blur, this partnership shows that the most powerful collaborations are the ones that tell stories worth sharing.